Access to decision-makers a primary reason to exhibit at trade shows
According to a recent study, 82 percent of trade show attendees are directly involved in their teams’ purchasing decisions.
And, according to the Center for Exhibition Industry Research (CEIR), trade shows are a powerful marketing channel that allows companies to interact with their current or potential consumers, distributors and retailers – as well as keeping a watchful eye on their competitors!
According to these CEIR statistics, there is real value in taking part in trade exhibitions because:
- 46% of executive decision makersmade purchase decisions while attending a show.
- 92% of trade show attendees come to see and learn about “what’s new” in products and services.
- 77% of executive decision makers found at least one new supplier at the last show they attended.
- 76% of executive decision makers asked for a price quotation at the last show they attended.
It all adds up to just one thing: your Facilities Management Expo access to decision-makers is greater than ever with the 3-shows-1 roof experience!